Want to Promote Your Book Traditionally?
There's a lot of buzz around online promotion these days through blogs, social media, and podcasts, but traditional media still plays a vital role in promoting successful books. Experts in book marketing services often emphasize the value of TV and radio interviews, which can provide significant exposure and are frequently shared online afterward. If you or your publicist secure an interview, preparing thoroughly is essential. Doing so can enhance your book's visibility and potentially boost sales, especially if you connect with the right audience. Consider media training if you aren't experienced at being interviewed.
When you are interviewed on the radio, it's best to use a landline since most of these interviews are conducted by phone. Even minor disruptions on a mobile phone can be distracting for listeners and the interviewer. When you're on air, focus on having a conversation rather than a hard-sell…